And for me, that's just what this journey has been. A faith journey.
In the beginning, I was green as a cucumber starting out.
I quickly learned that in order to weather the storms, I had to also shatter my own limiting beliefs.
This journey has been one of immense personal growth.
Many of which I have transparently shared with you along the way.
Life isn't meant to be perfect. It's meant to be lived and to give to God what we don't have the strength to bear.
With my personal growth also came skill growth.
In order to grow SOF, I had to learn how to skill stack.
Every part of the business, I had to master to the “best of my ability” before delegating to anyone else.
Customer service. Formulating. Packaging orders. Running ads. Marketing. Financials. Copywriting.
I credit these skills along with grit, faith, and tenacity as the reason why we are still here. (and of course my awesome God.)
And I want you to know that whatever dream you have deep down in your bones, you can also achieve!
I didn't start off as an expert in any of these areas but I had a burning desire to take the leap of faith so that I could walk in my purpose and be of service to you.
I still remember the 14 hour days of mixing product in our kitchen and then in our garage.
And then I scaled up to building a Faith shed in our backyard. I'm sure you remember the good ole Faith Shed lol.
There were also the product burns.
The product spills.